Telling the world about you...
is what we do
At Artemis, we believe that you cannot, NOT communicate. Everything about you, your company, your products and services, the things you do and the things you don't do, sends a message. And so, we have re-defined the Strategic Approach to Communications, moving it beyond the confines of marketing, advertising and public relations, and integrating these core communications functions into your organizations core DNA. That way, everything you do and say seamlessly translates into one uniform voice that speaks compellingly and credibly to your clients and customers.
STRATEGIC
COMMUNICATIONS PLANNING
At Artemis StratCom, we take an integrated approach to strategic communications, combining marketing, public relations, mass communication, advertising, and organizational communication. Our consultants are experts in public relations, digital and online media, corporate consulting, corporate social responsibility, public health communications, marketing and advertising research. We focus on purposeful messaging between your organization and its customers, employees or stakeholders, using a range of communications tools, including press releases, social media posts, radio and television advertisements, internal communications, interviews, etc. We analyze your business landscape and customer preferences and explore communications opportunities that will give your business a comprehensive and durable communications effort. Ultimately, our aim is the delivery of measurable results focused on your ROI.
MARKETING
ADVERTISING & PUBLIC RELATIONS
Whether you need add-on or stand-alone marketing, advertising or public relations services, we are ready to assist you with brand concept development, logo design & creation and cohesive social media as part of a comprehensive integrated communications strategy. We develop customized IMC and digital campaigns specially crafted to meet your brand goals, expand your reach and engagement, motivate your audience and ultimately connect your story. We come in and digest your project brief before hunkering down to carefully strategize and crank out a proposal that connects with your audiences and customers. We live and breathe the plan and its execution. We monitor every press release and media engagement and help you to identify what works and what doesn’t for your brand using real-time insights that move you forward. Together, we will churn out positive stories that connect with your audiences and keep your brand relevant in this tough, competitive business environment.
SOCIAL MEDIA
Today, it seems as if everyone is a social media expert and wants to be their own social media marketer. But quality and results is always what counts. Our social media consultants have a proven track record of creating quality social media presence for brands across various sectors and industries. All our projects start with a social media audit that seeks to understand your audience’s sentiments and needs so that we can understand how your brand can build relationships that add value to them. We use these hard numbers and insight to create thumb-stopping, thought-provoking, engaging content that’s optimized to meet your communications goals. Our goal is to turn brand-likers into brand-loyalists, using posts, tweets and snaps that have a purpose. We take pride in creating coherent strategies, setting relevant KPIs and implementing dynamic, engaging content that connects with your audiences. An when a crisis strikes, we prioritize social media as one of your most critical tools to mitigate and manage and reduce the impact of the crisis. Our social media consultants are passionate about their work and are experts at:
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Social media audits
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Campaign strategy
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Content creation
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Community building & management
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Strategic media buying
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Social media monitoring
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Insight analysis and Data interpretation
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Social media reporting
EVENT PLANNING
Events and activations are vital to connecting your brand with your audiences and stakeholders by creating a first-hand experience of what your organization is all about. We conceptualize events and online activations that support your campaigns and amplify the key messages that encapsulate your branding and increase product patronage and following. Our event planners and managers are certified project management professionals with expertise in ideating, developing and executing small, medium and large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions. We start by studying your brand, identifying your audiences, conceptualizing the event and coordinating the technical aspects, before launching and managing your event. Our project managers have worked in various industries and with various celebrities, charitable organizations, government and special interest groups. We manage all aspects of your event including budgeting, scheduling, site selection, acquiring relevant permits, coordinating transportation, security and parking. We book your speakers and entertainers, arrange decor, catering vendors and emergency plans. We also take charge of ensuring that the overall event design reflects your brand identity and is coherent with your marketing and communication strategy.
CORPORATE SOCIAL RESPONSIBILITY
Being competitive in business today is no longer simply about being profitable. Companies and organizations must not only be focussed on maximizing revenue, but must also pursue initiatives improve and promote their communities and society. At Artemis Consulting, our consultants are experts at ensuring that your company or organization is socially accountable to itself, its stakeholders, and the public. We devise programs and activities that enhance your reputation as a good corporate citizen, by demonstrating the positive social, economic and environmental impact that you are having in the community. Our consultants also know how to integrate CSR programs into your internal marketing, helping to raise morale in your staff by forging stronger bonds between them and your company. We can implement CSR programs that grow your business to the point where you can give back to society in a meaningful and impactful way, because the more visible and successful you are, the more responsibility you have to set standards of ethical behavior for your peers, your competitors and your industry.
INTERNAL COMMUNICATIONS
Of all your stakeholders and constituents, your staff and employees are possibly your most critical. They are the contact points between your organization, its customers and clients, and a key node in creating and maintaining your organization's reputation. Having a great internal communications plan helps to ensure that your employees are more engaged, more productive and more creative, which in turn provides higher customer satisfaction levels than less engaged organizations. Our communications consultants are masters at creating internal communications programs that impact employee engagement, improve staff retention, acquisition and overall productivity, all of which improves employee performance and drives optimal organizational culture as a strategic asset.
VISION, MISSION & VALUES ALIGNMENT
Organizations that say one thing but another, create what we call the say-do gap, diminishing credibility, trust and confidence. Today, it is critical for organizations to clearly define and align their vision, purpose, mission and values with their organizations goals and activities. Companies that achieve this are better able to navigate change, mitigate disruption, survive crises and drive measurable organizational results. Vision, mission and values are important strategic elements that provide a roadmap to help organizations stay focussed on their goals. At Artemis, we help organizations to define, clarify and align their vision, mission and values in support of their business goals.
We work closely with your leadership teams to ensure that your strategies align and that your communication inspires and motivates your stakeholders, employees and communities.
CHANGE MANAGEMENT COMMUNICATIONS
Change is the only constant in life, and for business, strategic changes can cause disruption and hinder stakeholder engagement. This can be both costly for the organization and frustrating for leaders and employees, making it necessary to manage the process through communication that clearly articulates the need for change. Business strategy shifts, corporate restructuring, HR transformation, IT/technology transitions, leadership changes, mergers and acquisitions, reorganization and restructuring are some of the challenges that must be carefully managed and supported by written, verbal and visual communication with critical stakeholders. We can help, by conducting change readiness assessments, communication audits, influencer identification and mapping, change management communication planning, change campaign branding and employee feedback and monitoring.